Monday 11 July 2016

Oh! I have a new lavish website- Holy crap where is the search engine ranking?

Not always a top rated designing and rich supporting content can make your website a true web stunner. What if you gave a luxurious launch pad to your website which is found in unseen status over every search engine or you have modified your existing website, your are prepared with every development and essential components for re-establishing the site, finally when the curtain raising time arrives you remember of the SEO portion for your website which you had integrated to your old web profile. Honestly speaking this is not any impractical small-time thought. This is one of the most evident occurrences in small business offices.  As one of the best practiced affordable SEO services in Kolkata we have observed few common traits of small/medium business owners while re-launching their existing websites. Revamping a website doesn’t mean you would destroy all old organic search engine ranking and traffic overnight or removing substantive contents or change URL of every page without even knowing if there is any redirection to the old one. This is the inevitable harmful result of changing a site abruptly without any further SEO concern.



Don’t panic. You can easily avoid all these self-destructive movements by hiring a professional web development company in Kolkata who has superlative SEO expertise as well. Isn’t it profitable move for achieving your desired web facade? Let’s see how far a proper planning can save you from these grave mistakes-

Adding flash-based/unoptimized images- Putting a number of giant images for grabbing attention or hoping to create a massive visual impact is cool but not with less SEO-friendly images. This mistake can make your site a slow page opener. It can also create a bar for your SEO people to serve maximum visibility of your site. Always remember for tech-savvy surfers patience is a dead practice. They can use this loading time to check some other availability provided by the other parallel websites.

Forgetfulness towards migrating contents- We have a common set of conception that a successful website should have to be full with edifying unique content on every page which is undoubtedly an essential element to draw more target audience. But during the time of redevelopment if any negligence happens to the old data, it might take the entire process into the smoke.  Of course there is a scope for new contents but that does never mean you delete old date which caused the most organic traffic for your old set up. Don’t proceed the update with missing any meta-description.


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